Web Visibility Question? Ask Tinu

Many of my local busi­ness clients say that they just don’t get social media. They tell me they just don’t under­stand how using social media is going to get them more business.

And the answer is sim­ple, really. More effec­tive expo­sure, faster.

To really wrap your head around this, it helps to real­ize that behind the search rank­ings, dot coms and email addresses are peo­ple. Why are peo­ple online? Because they want infor­ma­tion, they want to be enter­tained, and they want to connect.

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Pop­u­lar­ity: 55% [?]

Every­one wants to know how I’m able to help my clients get their sto­ries in the Buzz sec­tion of Stum­ble­Upon, in Tweet­meme or on the front page of Digg.

Sh! Social Media Suc­cess Secrets!

You can’t sell access or rank­ing in any of these social media sites,and buy­ing votes is a tac­tic that doesn’t bear up, strategically.

What I am able to do is coach my clients on how to use social media, how to build their online and offline net­works, how to be authen­ti­cally influ­en­tial and how to cre­ate con­tent that their desired audi­ence finds compelling.

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Pop­u­lar­ity: 24% [?]

It boils down to this.

No mat­ter who you are, it seems com­par­a­tively easy to get 100 peo­ple to do the same thing, to go in the same direction.

By com­par­i­son, espe­cially if you’re new to online mar­ket­ing, it seems much more dif­fi­cult to get 10,000 peo­ple to do the same thing.

You may find your­self won­der­ing if you even KNOW 10,000 peo­ple or if you have that kind of reach.

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Pop­u­lar­ity: 39% [?]