Posts Tagged ‘web 2.0’

What Should You Do If You Don’t Get Social Media?

wwwMany of my local busi­ness clients say that they just don’t get social media. They tell me they just don’t under­stand how using social media is going to get them more business.

And the answer is sim­ple, really. More effec­tive expo­sure, faster.

To really wrap your head around this, it helps to real­ize that behind the search rank­ings, dot coms and email addresses are peo­ple. Why are peo­ple online? Because they want infor­ma­tion, they want to be enter­tained, and they want to connect.

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