You have an existing business, and you want to make, say $10,000 a month with it, with an average $100 sale. About 100 sales. For easy math we’ll say between follow-up and first time visitors, 2 percent of the people who visit your site end up becoming buyers by the end of the month.
So to get to your goal, you need 5000 targeted visitors a month – not to the site, to the sales pages. To make it even harder, we’ll pretend that only half of the visitors to the site will even look at a sales page by the end of the month, though if we set up our sites, email newsletters, and blogging strategy correctly, we know that’s not true.
Which means that regardless of how often they come back, we need to have 10,000 unique visitors a month. Let’s round that up to 334 unique visitors a day.