Posts Tagged ‘social media’
A Shout Out to My AOC Peeps
Age of Conversation Cover
Yes, I realize I used the word “Peeps” but I do believe it is Friday. So, yeah.
I have been blessed to participate in the Age of Conversation project again this year. Drew McLellan and Gavin Heaton put a call out to authors on the topic of Social Media, and those who make the cut get a chapter in a collective book.
Popularity: 83% [?]
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What Should You Do If You Don’t Get Social Media?
Many of my local business clients say that they just don’t get social media. They tell me they just don’t understand how using social media is going to get them more business.
And the answer is simple, really. More effective exposure, faster.
To really wrap your head around this, it helps to realize that behind the search rankings, dot coms and email addresses are people. Why are people online? Because they want information, they want to be entertained, and they want to connect.
Popularity: 55% [?]
If I Could Change Email, Twitter or Facebook?
I was asked in a survey what I would change about email, Twitter or Facebook. I can’t say whose survey because I agreed not to blog about it. But here’s the answer I gave them.
I would love email if I could view it like a forum, see at a glance what to skip and what needs priority now. I hate email and I’m working on setting up our email communications to go through Kayako.
Twitter I’d integrate with an online RSS reader like Google Reader, but with more sophisticated filtering that uses reader reactions and share to tell me what’s becoming more relevant in my topics of interest and help push them to the front, in real time.
Facebook, I would have stopped improving on right before they de-emphasized apps. They created a cottage industry then killed it, instead of improving client experience of it. Why?
Popularity: 21% [?]
How You Can Get Them To Do What You Want
Everyone wants to know how I’m able to help my clients get their stories in the Buzz section of StumbleUpon, in Tweetmeme or on the front page of Digg.
Sh! Social Media Success Secrets!
You can’t sell access or ranking in any of these social media sites,and buying votes is a tactic that doesn’t bear up, strategically.
What I am able to do is coach my clients on how to use social media, how to build their online and offline networks, how to be authentically influential and how to create content that their desired audience finds compelling.
Popularity: 24% [?]
