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I got an email today inform­ing me that my Busi­ness Exchange pro­file will be fea­tured at Busi­ness­Week tomor­row, start­ing around 9:30 am East­ern for about 24 hours. Com­pared to other Busi­ness Exchange con­trib­u­tors, my level of activ­ity and con­tri­bu­tion pales, though I think I hold my own as far as the qual­ity of my shares.

That makes it even more of an honor. Thanks Busi­ness­Week!

If you’re not famil­iar with BusinessWeek’s Busi­ness Exchange social net­work, here’s an arti­cle I wrote on it for Ploked.

Pop­u­lar­ity: 8% [?]

It’s the num­ber one topic on everyone’s mind at some point: what will hap­pen to my busi­ness dur­ing hard times?

It doesn’t seem to mat­ter what busi­ness you’re in, or whether the news says it’s get­ting a lit­tle bet­ter or a lit­tle worse.

Every busi­ness owner’s mind drifts to the reces­sion at some point.

Read the rest of this entry »

Pop­u­lar­ity: 100% [?]

Last week, we were talk­ing about one of the rea­sons busi­ness blog­ging growth is slow­ing.

Part of the rea­son growth is slow­ing is that the instant fame model of blog­ging is prov­ing to be hol­low. You can’t be an instant suc­cess blog­ger. It just doesn’t happen. 

It may look like this blog­ger was an overnight suc­cess or that com­pany got instant social media atten­tion. But there’s always a huge amount of work cou­pled with a huge amount of work behind it.

And yet. There is a way that busi­ness blog­ging can greatly enhance your vis­i­bil­ity day after day, if you’re will­ing to forgo the Hyper-Viral model. 

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Pop­u­lar­ity: 36% [?]